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8 January 2010
NEW YEAR, NEW YARIS
2010 model delivers on performance, style and equipment
KEY POINTS
Toyota’s top selling Yaris enters 2010 as an even stronger market proposition, thanks to a class-leading combination of fuel efficiency and low emissions, backed up by enhanced equipment specifications and styling details.
Thanks to the successful application of Toyota Optimal Drive technologies, Yaris continues to set standards in its class, with every model in the range delivering sub-120g/km CO2 emissions.
The 1.33 Dual VVT-i engine with Stop & Start demonstrates the all-round achievement of Toyota Optimal Drive. As shown in the table below, it gives Yaris more power and torque than its leading competitor models, while at the same time returning better emissions and fuel economy – 120g/km and 55.4mpg (combined cycle).
Similarly the 1.0 VVT-i petrol unit – three-time class winner in the International Engine of the Year Awards – and the 1.4 D-4D diesel maximise efficiency and emissions performance with refinement and driveability. Respectively they produce 118 and 109g/km of CO2 (110g/km 1.4 D-4D with Multimode transmission) and return combined cycle fuel economy of 56.5 and 68.9mpg.
In terms of cost ownership, Yaris owners can thus benefit from significant savings on fuel and annual VED costs.
MODEL |
Toyota Yaris TR 1.33 Dual VVT-i |
Ford Fiesta Zetec 1.4 |
Volkswagen Polo 1.4 SE (new) |
Honda Jazz 1.4 ES |
Vauxhall Corsa Active 1.2 AC |
CO2 (g/km) |
120 |
133 |
139 |
128 |
139 |
Power (bhp) |
100 |
95 |
85 |
99 |
79 |
Torque (Nm) |
132 |
128 |
132 |
127 |
110 |
Combined cycle fuel consumption (mpg) |
55.4 |
49.6 |
47.9 |
52.3 |
48.7 |
BIK tax band |
10% |
10% |
15% |
10% |
15% |
VED |
£35 |
£120 |
£120 |
£120 |
£120 |
Top-selling TR
TR grade models account for around 80 per cent of all new Yaris sales in the UK. Their appeal has been further increased with a series of enhancements for the new model year that focus on sportier design and safety.
On the outside the 2010 Yaris TR is distinguished by its new-design 15-inch alloy wheels, integrated front fog lamps, darkened headlamp glasses and matt silver finish doorhandles. In the cabin the sports-themed changes include a smart new cloth upholstery, analogue instrument display and, on the 1.33 Dual VVT-i and 1.4 D-4D models, perforated leather trim for the steering wheel and gear knob.
These features are in addition to the established TR specification, which includes air conditioning, six-speaker audio system, electrically adjustable door mirrors and 60/40 rear split folding seats.
Passive safety protection has been reinforced with the provision of side curtain airbags and a driver’s knee airbag as standard equipment. These are in addition to the driver and passenger front and side airbags that are provided on all Yaris models, together with ABS, Electronic Brakeforce Distribution (EBD) and Brake Assist (BA). Thanks to its rigid body structure and comprehensive active and passive safety systems, the Yaris TR holds a five-star rating for adult passenger protection from Euro NCAP.
Pricing, VED and insurance
| GRADE | POWERTRAIN |
BODY |
OTR PRICE |
VED BAND |
INSURANCE |
T2 |
Toyota Optimal Drive 1.0 VVT-i 5MT |
3-door |
£10,256 |
C |
2E |
T2 |
Toyota Optimal Drive 1.0 VVT-i 5MT |
5-door |
£10,767 |
C |
2E |
TR |
Toyota Optimal Drive 1.0 VVT-i 5MT |
3-door |
£11,232 |
C |
3E |
TR |
Toyota Optimal Drive 1.33 VVT-i 6MT |
3-door |
£11,983 |
C |
7E |
TR |
Toyota Optimal Drive 1.4 D-4D 6MT |
3-door |
£13,056 |
B |
9E |
TR |
Toyota Optimal Drive 1.0 VVT-i 5MT |
5-door |
£11,743 |
C |
3E |
TR |
Toyota Optimal Drive 1.33 VVT-i 6MT |
5-door |
£12,494 |
C |
7E |
TR |
Toyota Optimal Drive 1.33 VVT-i 6M/M |
5-door |
£13,056 |
C |
7E |
TR |
Toyota Optimal Drive 1.4 D-4D 6MT |
5-door |
£13,567 |
B |
9E |
TR |
Toyota Optimal Drive 1.4 D-4D 6M/M |
5-door |
£14,129 |
B |
9E |
Option prices
ENDS
This and further Toyota information and pictures can be downloaded from the Toyota media website on: http://www.toyotagb-press.co.uk or through www.newspress.co.uk
For further information contact one of the following:
Richard Seymour on 01737 367272 or by e-mail at richard.seymour@tgb.toyota.co.uk
Michael Valvo on 01737 367264 or by e-mail at michael.valvo@tgb.toyota.co.uk
Erica Haddon on 01737 367308 or by e-mail at erica.haddon@tgb.toyota.co.uk
David Crouch on 01737 367307 or by e-mail at david.crouch@tgb.toyota.co.uk
Scott Brownlee on 01737 367266 or by e-mail at scott.brownlee@tgb.toyota.co.uk
Ref: 100108N
59440/080110
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